This third iteration of the bill — which gives consumers the right to access, correct or delete data collected on them by commercial entities, as well as the right to opt-out of certain data processing for targeted advertising, sale of data and profiling — now moves on to the Senate Ways and Means Committee. A proposal last year failed to reach consensus in the House of Representatives on certain provisions, namely a private right of action for consumers. Retail, technology and business industry representatives have indicated support for the 2021 proposal, while privacy advocates have continued calls for stronger privacy protections.