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viewpoints
Welcome to Reed Smith's viewpoints — timely commentary from our lawyers on topics relevant to your business and wider industry. Browse to see the latest news and subscribe to receive updates on topics that matter to you, directly to your mailbox.
129 results for: entertainment & media
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It is easy to get confused by the changing rules on cookie banners and consents in just one country. For international organisations, the...
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While influencer marketing has been around for decades, its prevalence in the brand marketing mix has reached unprecedented heights. ...
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Gregor Pryor, my colleague, provides some realistic advice on the prospects of NFTs (non-fungible tokens) in the music industry.  NFTs...
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Elle Todd, my colleague in Europe, talks about how consumers are being tracked on the Web now that cookies are on their demise.  Most...
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Legislation never sleeps, particularly data legislation, and there are a flurry of new proposed regulations in the UK and Europe on top...
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A new report out of New Zealand entitled, "Unhealthy food and drink marketing in Aotearoa New Zealand: Evidence Snapshot 2022" concludes...
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A lengthy and complex decision was recently handed down in Belgium by the local data protection authority, in relation to the legality of...
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The decision from the Belgian data protection authority concerning the Interactive Advertising Bureau Europe’s Transparency and Consent...
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Recently, IAB Europe was fined by the Belgium Data Protection Authority in a decision that the IAB standards did not comply with the...
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Billions are being spent every year (and rising) on programmatic media buying where sales are made in a bidding process driven by...
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Following the DCMS Committee inquiry into the economics of music streaming, the CMA has now launched a market study into whether the...
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Unless you live on Mars, you're aware of the latest digital frenzy -- non-fungible tokens or NFTs.  Artists and musicians are making...
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The press if filled with articles on how NFTs are making millions for creators.  Everyone seems to be chasing them as the next Bitcoin. ...
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It may not be immediately obvious how privacy is relevant to ESG, or Environmental, Social and Governance. There is no ‘P’ or even a ‘D’...
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On 20 January 2022, the European Parliament officially approved its position on the Digital Services Act (DSA) publishing a number of...
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The UK government has delayed its decision regarding the IPO's proposal to relax the copyright exhaustion laws. A relaxation would have...