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AdTech 2022 - an international roundup

In last year’s round-up, we foresaw a busy and unpredictable year for adtech in 2022, and we weren’t wrong.

In our latest edition, it is clear now more than ever that there is no single source of regulation when it comes to online advertising – globally there have been developments in data protection law, competition regulation and online safety, with adtech being caught in the crossfire at all turns. This patchwork approach to regulation means that practitioners will need to consider a range of legal domains in order to achieve compliance with applicable requirements. In this edition, among other things, we look ahead to the updated UK Online Safety Bill, the finalized EU Digital Services Act, and a potentially even busier year ahead in the U.S. and Asia.