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viewpoints
Welcome to Reed Smith's viewpoints — timely commentary from our lawyers on topics relevant to your business and wider industry. Browse to see the latest news and subscribe to receive updates on topics that matter to you, directly to your mailbox.
7 results for: transparency
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Brian Jacobs' post in The Cog Blog poses not the proverbial $64,000 Question but rather the $95 Billion Question: Do any of the "tools"...
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If you're curious about the daunting challenge brands face in justifying and auditing the billions they spend annually on programmatic...
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It was my pleasure to join Deborah Malone, publisher of The Internationalist, and Manuel Reyes, CEO of Cortex Media, in a podcast on the...
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Jack Neff's Ad Age report on the Marketer’s Brief podcast by Bob Liodice, CEO of the Association of National Advertisers, on the new...
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Billions are being spent every year (and rising) on programmatic media buying where sales are made in a bidding process driven by...
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SkyMedia, the sales arm for UK broadcaster Sky, announced its latest iteration of addressable advertising that allows advertisers to use...
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In response to the U.S. Food and Drug Administration's (FDA's) virtual public workshop on transparency surrounding artificial...